The Pixel Effects Process

Identify.

Pixel Effects launches each client relationship with a detailed strategy session focused on establishing a clear set of short- and long- term goals for your company. We'll work together to highlight some of your organizational strengths and weaknesses, and conduct a thorough analysis of your current branding and marketing campaigns.

Next, you'll work with our Pixel Effects professionals to configure a set of project objectives designed to help you meet or exceed your organizational goals. After a thorough needs assessment, Pixel Effects will identify the most effective, efficient, and economical online solutions available for deployment within your budget.

Pixel Effects will organize and match the appropriate technologies to your project, and plan for the design, delivery and support of a complete solution set commensurate with your project requirements.

Create.

We'll work together to mold a new, powerful brand identity for your company, and our experienced team of marketing strategists will get to work crafting a pertinent on-brand marketing campaign designed to engage and motivate your target audience.

Behind the scenes, Pixel Effects developers will commence construction of your new web environment. We'll incorporate all of the customized features and functions you've requested, and our designers will initiate a “styles and standards” brand anchor to cement your brand identity and ensure a strong sense of brand continuity across future web and media marketing campaigns.

Finally, we'll design, launch and test-market the user interface- your new face to the general public. Undoubtedly the most important aspect of our work here at Pixel Effects, we take extraordinary measures to deliver  a flawless, engaging  web interface geared to elicit the desired response from your web audience.

Execute.

To ensure optimum performance and heightened functionality, the Pixel Effects team will run your custom-built web environment through a series of rigorous testing procedures before presenting you with the finished product.

We’ll allow ample time to train you in the operation of your new site before you go live, and upon final approval, our innovative search engine strategists will implement an intuitive search optimization program designed to ramp up traffic to your new site.

Once we complete the launch, the Pixel Effects team will remain at your disposal to address any concerns, changes or upgrades. We sincerely believe in maintaining open lines of communication with our clients, and we assign a dedicated project management team to each client to ensure our work consistently meets or exceeds your expectations throughout our relationship.